JEWELLERY TREND REPORT 2021

Waist-up dressing is THE thing in this emerging Zoom age and that’s a boon for jewelry lovers. What takes lead and what's NEVER going out of trend, the must-haves for your jewel box, the faux-pas to avoid - we have it all covered! Read on as we walk you through the uncovered changes in the jewelry fashion world in 2021 AMARIS style.

1. NEWER STONE CUTS ARE SET TO TAKE CENTER STAGE – BRIOLETTES BEING OUR FAVORITE! -

As the jewelry market evolves, newer cuts and newer shapes of stones will gain prominence. Key among them are shapes such as briolettes, trilliant, trapeze and asscher. AMARIS recommends experimenting with BRIOLETTES as the cut of choice for your precious stone and diamond jewelry in 2021.

As playful as their name, briolettes are simply pear shape stones that are cut in extended triangular facets which cover its whole surface. This creates a surface with lots of sparkle and lots of color from the stone. Celebrities are making this popular by wearing large drop earrings of emeralds, rubies and sapphires all cut in this shape. Seen recently in our BUBBLE BURST Collection, AMARIS is embracing this out-of-the-box trend with these briolette beauties that will make perfect arm and ear candy for you!

2. 2021 IS SET TO TAKE THE TREND OF LAYERING TO A WHOLE NEW LEVEL -

The art of layering necklaces is a true skill, and if you master it in 2021 you are sure to make a playful statement and add drama to any ensemble. You can add your own unique flair by playing with different lengths, textures and seemingly mismatched designs. More is more? Hell yeah! Stacked and layered bracelets and rings are a talk of the past, what's new in 2021 is LAYERED NECKLACES. And what catches the eye here is the fact that layering doesn’t only get restricted to daily wear, but also for the big fat Indian celebrations.

As AMARIS decodes this trend, it will not just be about different lengths, but also layers and layers of technique, precious stones and styles. The rules of layering necklaces and pendants allow you the freedom to either vary the colors and types of diamonds or the colors of metals. Here we play with not just styles of pendants, but also the chains! Inter locking chains layered with regular chains are your go to jewels to rock this trend on a daily basis.

Chokers and long pendants have been around for some time - to stand out, you can play with the color palette and techniques. AMARIS recommends layering with different color palettes - EMERALDS and RUBIES, MORGANITES AND EMERALDS or even EMERALDS and TANZANITES? Colorful layering is sure to make heads turn in 2021.

3. EMERALD CONTINUES TO RULE THE ROOST THIS YEAR -

Nothing spells royalty like emeralds and this trend is set to stay in 2021 as jewelry connoisseurs worldwide continue falling irrevocably in love with this majestic stone.

As AMARIS forecasts, they will be winning hearts for many more decades to come. From playful settings to exaggerated, singular far-sized single stones; from traditional Nizami necklaces to modern day heirlooms; from pastel Colombian emeralds to darker Zambian color, EMERALDS will take center-stage across all intimate and decadent celebrations. At AMARIS, we take pride in handcrafting some of the most exuberant jewels using emeralds. Wear what's rare is how we go about in 2021.

4. SILENT LUXURY TO LEAD THE WAY IN 2021 -

For Spring/Summer 2021, a glittery sensibility prevails in pushing brands to reconsidering their foundations and redefines them. As our preferences for luxury changed with the pandemic, new value will be given to craftsmanship and sustainability. Those rooted in place and channel the spirit of the cultures from which they come.

We refer to this as Silent Luxury - which pays more attention to detail and aligns one’s attention with its roots. The return of the artisanal values and craftsmanship as a fashion favorite is something that AMARIS takes pride in. At AMARIS, each of our handcrafted jewel is a result of extreme craftsmanship and intense labor of love which reflects completely and clearly in the quality of fine jewels.

5. NEW AGE LUXURY TALKS ABOUT FAR-SIZED PRECIOUS STONES -

Far sized stones? HELL YEAH! As we see 2021 bringing more and more of colored stones which REALLY become the talk of the town with how much carats they hold!

Emeralds, rubies and sapphires are officially called the magnificent trio of precious gemstones. The precious categorization is a reference to value: a really fine ruby, emerald or sapphire can be priced higher per carat than a diamond. For stones to be investment worthy, one must check the origin of the stone – its country and mines of origin, the intensity of colour, its clarity, certification and more importantly the size.

AMARIS’s love for collectible stones in 2021 is all about size, as we are setting our necklaces with 100 – 200 carats of emeralds and rubies!

Owning a collectible stone and then wearing it as a ring or even a necklace is not something everyone is seen doing. Flaunt your treasured gems and with full confidence with AMARIS. Coz in the end its the carats that catches the eye!

6. BRINGING BACK THE OLD WORLD’S CHARM WITH VINTAGE COIN INSPIRED JEWELS -

Coin earrings have been vacation go-to in recent seasons, but for Spring/Summer 2021, AMARIS is combining this trend for a mixed-media look that delivers a collectibles feel. Coin earrings have gotten a makeover and are back in style at AMARIS!

As we reinterpreted coin earrings, we shook off the dusty, old and fussy looks of coin earrings and went wild with redesigning coin earrings with our logo! The recently launched AMARIS Monogram collection takes shape as a royalty with hues of deep blue and ivory enamel mixed with delicate chain patterns for that Victorian look.

As 2021 progresses, our coin inspired Monogram jewels with their perfect blend of old world charm and modern sensibilities will take a lead in every fashion-forward girl’s jewel box in 2021!

7. EMERALD CUT SOLITAIRES WILL MAKE A CUT THROUGH THE SEASON -

Fashion forward women all over the world are discovering the timeless-ness of emerald cut diamonds! Most of the brides-to-be are hunting for emerald cut solitaires as their preferred shape! WHY?

We at AMARIS predict this wedding season to be all about modern looks and modern color palettes, so why not a modern shape for the solitaire? (which is the highlight of the brides trousseau)

Emerald cut shape being geometric and modern is becoming more and more appealing to the millennials. Its distinctive step cuts plays with light and creates hall of mirror effect. The exquisite long facets and short corners showcase dramatic flashes of light and highlight the smooth luster and pristine clarity of the diamond. It is one of the most versatile of all cuts and goes with almost any setting and design; from brilliant solitaire to exquisite vintage designs. The smaller and tapered edges make the diamond durable and less prone to damage by chipping.

Popular Celebrity Sightings: Over the recent years many celebrities like Jeniifer Lopez, Demi Lovato, Beyonce, Amal Clooney, Mariah Carey and closer home Deepika Padukone have been spotted adorning this beautiful and exquisite shape in their engagement rings.

To witness this season's most prominent jewellery trends for yourself, keep scrolling for a look at the standouts on our website and Instagram feed. And if you're keen for a head start, shop the edit to freshen up your jewellery assortment now.
XOXO AMARIS